| The day of decision has finally arrived; it's time to | | | | you've decided to market products you purchase |
| lock down your choice of what to sell on eBay. If | | | | from a direct shipper, you are still going to need |
| you've been doing your eBay homework you | | | | to carefully scrutinize the marketplace. You don't |
| now know that there is almost no area, no | | | | want to be merchant number five hundred selling |
| matter how esoteric, that has been overlooked | | | | ever burn flashlights; that is unless you have |
| by the eBay community. Don't despair; just | | | | some particular slant on ever burn flashlights that |
| because there are already eBay merchants selling | | | | makes your torches superior to numbers one |
| the product you want to sell that doesn't mean | | | | through four hundred ninety nine. Price, obviously, |
| you can't still make money. You will, however, | | | | is one quick way to set your product apart from |
| have to approach your business with care and | | | | all the others. An ever burn flashlight paired with |
| planning. | | | | another emergency related product can also be a |
| Let's say you've decided to combine your | | | | selling point. A well written product description and |
| spouse's Saturday morning habit of hitting garage | | | | ease of purchase can also be deciding factors |
| sales and your Saturday morning habit of hitting | | | | when a person is choosing which ever burn |
| the links into an eBay business. You're going to | | | | flashlight to buy. |
| offer "slightly used" golf clubs for the | | | | There are products - books, DVDs and software |
| discriminating buyer. Sounds like a good idea. Let's | | | | - which can help you narrow your focus in |
| spend this Saturday morning hitting eBay. Try | | | | choosing merchandise to sell on eBay. Computer |
| searching for golf clubs in a very generic way | | | | programs which compile the words and phrases |
| (putters, irons) and a very specific way (Callaway, | | | | most commonly searched for on eBay are |
| Big Bertha). Take detailed notes about the | | | | abundant and can be useful. Many times there are |
| responses you receive. You'll want to remember | | | | a lot of people looking for things that might never |
| what categories were turned up by the different | | | | cross your mind. Watching television (especially |
| searches. Most importantly, you'll want to see | | | | late night infomercials) and reading newspapers |
| how the competition has positioned itself. You are | | | | and magazines will also keep you abreast of |
| looking for the narrow grooves that haven't yet | | | | current trends which may signal emerging |
| been filled or haven't been filled completely. | | | | markets. All of these resources, however, work |
| The same sort of research can be effective | | | | best when combined with ongoing personal |
| even if you chosen a product which might not be | | | | research on the best resource of all: eBay. |
| so directly linked to your personal lifestyle. If | | | | |